Guess logo

Guess

Guess at a glance

Quality

Price

$

High-street labels average 5.7

Value

6.0Better value than 47% of labels

Typical US prices

jeans $90-130, dresses $100-150

Guess is an American accessible high street label best known for logo denim and glam casualwear — quality 5/10, leaning trend-forward, expressive and casual.

Accessible High StreetUnited StatesMen & WomenFull Wardrobe

Scores

Design

5 of 10

Reputation

6 of 10

Style

Quality 5 — joint 5th of 19 high-street fashion brands (average 4.8). Value 6.0 — joint 195th of 370 for quality against price; not on the Value Frontier.

Scores last reviewed July 7, 2026 · Sources: Fortune (opens in a new tab), corporate.authentic.com (opens in a new tab), blessdenim.com (opens in a new tab) · How we score

For less

Nothing cheaper in the index matches Guess's quality score and style. The similar labels below vary in quality and price.

Similar labels

How each compares with Guess on quality and price.

Anthropologie details
Anthropologie logo

Anthropologie

boho-eclectic womenswear

Accessible High Street · United States

Similar price, same quality

Quality

5/10

Price

$

Design

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Reputation

6 of 10

AllSaints details
AllSaints logo

AllSaints

edgy leather and casualwear

Accessible High Street · United Kingdom

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Design

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Reputation

6 of 10

Free People details
Free People logo

Free People

boho casualwear

Accessible High Street · United States

Similar price, same quality

Quality

5/10

Price

$

Design

6 of 10

Reputation

6 of 10

American Eagle details
American Eagle logo

American Eagle

youth denim and casual basics

Accessible High Street · United States

Similar price, same quality

Quality

5/10

Price

$

Design

5 of 10

Reputation

6 of 10

Urban Outfitters details
Urban Outfitters logo

Urban Outfitters

trend-led youth retail

Accessible High Street · United States

Similar price, worse made

Quality

4/10

Price

$

Design

6 of 10

Reputation

6 of 10

Hollister details
Hollister logo

Hollister

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Accessible High Street · United States

Similar price, worse made

Quality

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Price

$

Design

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Reputation

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