Quality
7.5
Price
$$$$$$
Design
7 of 10
Reputation
6 of 10
Timeless · Quiet
Asket
Asket is a Scandinavian premium basics label best known for transparent pricing capsule basics — quality 7.5/10, leaning very timeless and very quiet.
Scores
Quality
7.5 of 10
Design
6.5 of 10
Reputation
6 of 10
Style
Scores last reviewed July 8, 2026 · Sources: gq.com, net-a-porter.com · How we score
For less
Kotn, Muji, Quince get you close to Asket at a lower price.
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Quality
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Price
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Design
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American Giant
On the Value Frontier — no label offers more quality for less moneyheavyweight basics
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Quality
8.5
Price
$$$$$
Design
6 of 10
Reputation
6 of 10
Timeless · Quiet · Casual