Quality
7.0
Price
$$$$$
Design
6 of 10
Reputation
6 of 10
Timeless · Quiet
Alternatives
Brands like Colorful Standard
Six labels that share Colorful Standard's premium basics character at a lower price. Colorful Standard typically runs organic tees $35-45, sweats $75-95; every pick below sits at least one tier lower on our 10-point price scale, matched on design, quality, reputation and style.
Cheaper alternatives
Quality 7 vs 7 · one price tier lower
Quality
6.0
Price
$$$$$
Design
4.5 of 10
Reputation
6 of 10
Timeless · Quiet
Quality 6 vs 7 · one price tier lower
Quality
6.0
Price
$$$$$
Design
7 of 10
Reputation
8 of 10
Timeless · Quiet
Quality 6 vs 7 · one price tier lower
Quality
6.0
Price
$$$$$
Design
6 of 10
Reputation
6 of 10
Timeless · Quiet · Casual
Quality 6 vs 7 · one price tier lower
Quality
6.0
Price
$$$$$
Design
6 of 10
Reputation
6 of 10
Timeless · Quiet · Casual
Quality 6 vs 7 · one price tier lower
Similar at any price
American Giant
On the Value Frontier — no label offers more quality for less moneyheavyweight basics
Premium Basics · United States
Quality
8.5
Price
$$$$$
Design
6 of 10
Reputation
6 of 10
Timeless · Quiet · Casual
Quality
7.5
Price
$$$$$$
Design
7 of 10
Reputation
6 of 10
Timeless · Quiet
Quality
6.0
Price
$$$$$$
Design
5.5 of 10
Reputation
5.5 of 10
Timeless · Quiet
Quality
7.0
Price
$$$$$
Design
6 of 10
Reputation
6 of 10
Timeless · Quiet · Casual
Quality
8.0
Price
$$$$$$
Design
7 of 10
Reputation
6 of 10
Timeless · Quiet
Quality
8.0
Price
$$$$$
Design
6 of 10
Reputation
6 of 10
Timeless · Quiet · Casual