rag & bone
New York denim-rooted RTW
Contemporary Designer · United States
Similar price, better made
Quality
7/10
Price
$$$
Design
6 of 10
Reputation
6 of 10
Timeless · Quiet
Helmut Lang
Helmut Lang at a glance
Quality
Price
$$$Premium labels average 7.6
Value
5.6Better value than 27% of labels
Typical US prices
knitwear $298-368, tees $128-368, outerwear $368-1198
Helmut Lang is an American contemporary designer label best known for archive-inflected minimalist RTW — quality 6/10, leaning quiet.
Editor’s note — Vienna-founded name now designed and operated from New York.
Contemporary · Minimal · Modern · Archive · Urban · Understated
Scores
Design
6.5 of 10
Reputation
6.5 of 10
Style
Quality 6 — joint 35th of 44 contemporary designer brands (average 6.9). Value 5.6 — joint 259th of 370 for quality against price; not on the Value Frontier.
Scores last reviewed July 8, 2026 · Sources: FashionUnited (opens in a new tab), Highsnobiety (opens in a new tab), Wikipedia (opens in a new tab) · How we score
For less
Sézane (women's), Banana Republic and Calvin Klein match Helmut Lang's quality score and style for less.
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