Head-to-head

Zara vs H&M

Zara and H&M on the index’s shared scales — quality, design, reputation and price, side by side.

Zara and H&M, score by score

Zara

H&M

Zara scoresVisit ↗

H&M scoresVisit ↗

Quality44
Design6.55
Reputation65
Value5.55.8
Price$$
Typicaltees $15-70, jeans $60-100, coats $119-459tees $10-25, jeans $35-55, coats $40-80

How we score